National Land
based College

BRANDING / LOGO DESIGN / STRATEGY REPORT

National Land based College

BRANDING / LOGO DESIGN / STRATEGY REPORT

National Land Based College

BRANDING / LOGO DESIGN / STRATEGY REPORT

The National Land Based College was set up to champion skills development for land based industries and develop a stronger life-long learning culture, resulting in improvements in education, productivity and quality across the whole sector.

We were invited by NLBC to create their brand identity and logo, after they had seen some of our work we produced for the Marine Conservation Society.

The National Land Based College was set up to champion skills development for land based industries and develop a stronger life-long learning culture, resulting in improvements in education, productivity and quality across the whole sector.

We were invited by NLBC to create their brand identity and logo, after they had seen some of our work we produced for the Marine Conservation Society.

LOGO DEVELOPMENT

LOGO DEVELOPMENT

The Result

The logo composes of three elements the lowercase letters ‘nlbc’, the logotype, and the symbol of four petals/leaf shapes, coloured to represent the four main areas of operation; Animal Care & Equine; Plants; Aquatics & Environment; Production & Mechanisation.

nlbc-stacked-logo_design
The Result

The logo composes of three elements the lowercase letters ‘nlbc’, the logotype, and the symbol of four petals/leaf shapes, coloured to represent the four main areas of operation; Animal Care & Equine; Plants; Aquatics & Environment; Production & Mechanisation.

nlbc-stacked-logo_design
COC_fonts1_Penknife_brand_design-copy
_newCOC_fonts2_Penknife-brand_design-copy
COC_fonts1_Penknife_brand_design-copy
_newCOC_fonts2_Penknife-brand_design-copy

As part of the brand guidelines we produced designs  for on site signage and marketing merchandise ideas such as t-shirts, mugs and flash drives. 

We also produced a series of icons to represent disciplines within each sector

We also produced a series of icons to represent disciplines within each sector

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